Tuesday, August 16, 2011

Are you giving out blank business cards?

Of course not! So why do so many people send emails with an incomplete─or missing─signature? Your signature is your online business card. Here's your checklist for what to include in your signature:
 Name
 Your company─many include a logo. Just be sure it doesn't take forever to download!
 Company tagline─if you have one
 Your title, if appropriate
 Phone number─and extension, if appropriate
 Fax number─if relevant to your customers or clients
 Mailing address

And, include a link to your company’s website. Most know this by now, but just in case: most software recognizes URLs by the http:// at the front. It's just safer─and easier for the recipient─to include the http://

Here's what my signature includes:

Jan M. McLaughlin, CSP
Your Communication Connection
helping professionals create positive responses
T: 206.328.0080
Check out our blog: http://www.JanMcLaughlin.blogspot.com/

Of course, mine is in color and has a few different fonts, but you get the idea. Don't waste an opportunity to connect with your customers and clients. Be sure to include your online business card in your emails!


  1. very informative and useful post..I will remember these inf once i design Metal business cards.

  2. Nice post with great details. This will help me so much in designing my plastic business cards. Thanks for sharing.